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December 09, 2020

Episode 7 | Data Science Daily | How Industries Uses Data Science & AI Skills?

In this video, you will know How Industries Uses Data Science & AI Skills.

1. BFSI

The segment has increasingly integrated data science in all decision-making processes based on actionable insights from customer data. There are many ways data science and AI can help financial institutions to be more efficient in providing services like:

Fraud detection

Lending and loan appraisal management

Risk modeling

Securing and managing customer data

Lifetime value prediction

Top Employers are: 

JPMorgan Chase

HDFC

ICICI Bank

HSBC

Citi Group


2. Media & Entertainment

YouTube, Netflix, Hotstar, etc are some of the big names of this sector. In such a scenario where everything is dependent on data, the media and entertainment industry seeks data scientists who can collect, process, analyze, store, and provide recommendations, and make a desirable impact on the business. 

Data science strategies have scaled up the media and entertainment industry through –

Customer sentiment analysis

Hyper-Targeted Advertising

Smart Recommendations & Personalized Content Experiences

Real-time analytics

Optimized Media Scheduling

Top Employers:

Netflix

BuzzFeed 

Viacom

Hindustan Media             

NDTV


3. Healthcare

From electronic medical records, clinical trials, and genetic information to billing, wearable data, care management databases, scientific articles, etc., data science has made it easier to manage all the information. Data science has also contributed to designing and evaluating healthcare strategies that improve access, opportunity, and health services quality.

Some of the areas with enormous scope for data science applicability, include –

Drug Discovery

Recognizing health risks and recommend prevention plans

Diagnosis of diseases

Delivering more precise prescriptions and customized care

Post-Care Monitoring

Top Employers:

GSK

GE Healthcare

Sanofi

 

4. Retail

This consumer-focused industry thrives on increasing personalization and relevance, with the aim to understand the shopper’s behavior and patterns through data.

Data science in retail helps to –

Analyze people’s past searches and purchases and help them find relevant products

Create a recommendation and personalization system

Analyze customer behavior and market insights

predictive analytics 

 Top Recruiters:

Amazon

Flipkart

Walmart

Aditya Birla Fashion & Retail Ltd.

Future Enterprises Ltd.

Reliance Retail Ltd.

 (Shoppers’ Stop)

 (Lifestyle)

ITC  

 

5. Telecommunications 

Since, subscribers consistently connect to telecom networks through voice, text messages, social media, etc., telecom providers have access to vast amounts of data. Useful classification and utilization of this humongous data have been groundbreaking for telecom companies and have helped them cater to their more extensive range of consumers more accurately.

Data science enables telecom companies to –

Make personalized offers to customers

Allocate network resources

Predictive maintenance

Smarter network deployment

optimization the networks

Top Employers:

Bharti Airtel Limited

Reliance Jio

BSNL

Vodafone-IDEA




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