Big Data truly is ubiquitous nowadays, and often we might not even understand how much it impacts our daily lives. 

1. Mobile maps and GPS

Nowadays, Big Data provides for the continual advancement of mobile mapping. Since the IoT is a thing that improves the more it is used, with the introduction of even more mobile app and smartphones in addition to the liberalization of telecom grids, the quality of Big Data that goes into providing correct real-time directions is staggering.

2. Online Shopping

Since the progress of Big Data in retail, the entire trade is totally changing. Retailers utilize Big Data from the time you start your search through targeted ads all the way till the delivery of your parcel. Of course, Big Data plays a pivotal role in online shopping where your tendencies are being noticed by web browsers, even with GPS as well, for the purpose of targeted advertising.

Big Data will surely lead to several other creative retail models in the near future as space becomes pricier and warehouses are more profitable.

3. Urban Planning

Big Data is continuously being used in the context of smart cities to plan urban centers. Big Data enables urban planners to create awareness about how cities function. This is also on a much shorter timeline than available before. Urban planners can think of designing cities over the course of minutes, hours, and days instead of years or decades. A great example of Big Data in urban planning is how data can affect public transport functionality.

4. Energy Consumption

Big Data provides smart meters to self-regulate power consumption for the most efficient energy consumption. Smart meters collect information from receptors all over urban space. They ascertain where energy ebbs and flows are highest at any given time, quite similar to what transportation planners do with people. Then, the power is redistributed across the whole grid to go to the areas it is needed most. Smart meters may look expensive at first, but they will be the new norm. They will automatically adjust to make sure the efficient distribution of power in a given network.

5. Wearables

Finally, wearables are everywhere. Using a device that monitors your activity and sleep is excellent to keep on top of your health and fitness. Before we had to write things down in journals to recall what we ate, or how much we walked. Now with technology changing our lifestyles, we can track ourselves to ensure we keep healthy habits.

These are just 5 ways that Big Data is everywhere in today's world. There are many more - and we can't wait to see what the future will bring.